The reimagined Believer Optical demonstrates a sophisticated balance of flourish and form in DITA's rapidly evolving optical design practice. The freewheeling glamour of American-made luxury coupes from the 1950s inspired DITA's design team to scale back ornamentation and focus instead on the elegant economy of Believer’s titanium wire frame. Lightweight and gracefully adorned with a speared detail at the temple, Believer’s new shape glimmers with the sculpted simplicity of a classic car’s streamlined chrome grille.

Grand-Emperik evokes the quiet luxury that is the standard for DITA opticals . Inspired by the two-toned look of luxury watches, Grand-Emperik is effortless in its dual employment of statement and subtlety. Grand-Emperik’s 3-piece titanium hinge plate sports pressed line detail and enamel inlay. As the largest frame made by DITA in 10 years, Grand-Emperik takes another bold step forward for DITA’s icon frames. The Grand-Emperik optical frame is presented in three color variations.

Representative of the figurative design language weaved into the collection, Kudru is an artfully crafted titanium front navigator frame that denotes masculine design language. Evident in Kudru’s temple design, DITA remains committed to innovation, pushing the limits of engineering. Created with an adjustable three-point temple system that can be modified by the optician to customize how the frame sits allowing for optimized comfort and wearability. Balanced by intricate details, Kudru features pressed lines on the lens rim and a titanium two-piece brow and bridge construction.